Outbound Telemarketing

Citadel, a specialist Fortress Surgeon Digital Marketing marketing firm, reveals an expanded search engine optimization solution for cosmetic surgeons, focusing on on-line visibility, person engagement, and method growth. Lauren's focus on ROI and enthusiasm for discovering the vital details that transform campaigns from good to great consist of creating a grand range multivariate test framework utilizing fractional factorial analysis for recognizing ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and developing a forecast strategy for anticipating ROI before media investment.

A 25-year professional in the healthcare advertising and marketing room, Tracey began her occupation as a company account individual for a variety of pharma brands and later led the advertising and marketing initiative to introduce a first-of-its kind website in the eyewear and eyecare area.

It was these early examinations that drove Underscore's concentrate on information driven programs and ROI measurement, an essential distinction in the industry. She thinks Underscore is the design for exactly how media and advertising agencies should, and will, progress in the future.

While at Underscore, she invested three years instructing Internet search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of operating at Underscore was years back, when they figured out exactly how to map Nielsen data to Yahoo's audience base and confirm out ROI from digital media to retail acquisition.